Town’s End is a public transit app for the San Francisco Bay Area.
I started working on Town’s End in 2018 with my friend Skye Ray. Our initial goal was to develop a no-frills transit app that we would use ourselves—it has since consumed many of my weekends and developed a small but devoted following.
Affirm’s mission is to deliver honest financial products that improve lives. As part of making good on that mission the company looked to diversify away from its core lending product. Its latest offering is a no-fee high-yield savings account.
I had the opportunity to work on the design of the savings pilot and later, work alongside my colleague Andres Limcaoco on the first new feature of the account—savings goals.
I had the pleasure of working with a team of highly skilled engineers to bring to life axp—an A/B testing platform that would become a crucial tool in Affirm’s product development process.
The goal of this project was to provide objectivity to product decisions but also to encourage a culture of experimentation—start thinking about product development and specifically design as a continuous series of tweaks rather than stepped redesign model.
Scope
Product design
Robinhood 2015–2017
About
While at Robinhood I had a hand in designing features for the upcoming launch of Robinhood Gold, their first margin lending product. These included: upgrade flow, extended-hours trading, margin call visualization, earnings data, and others.